Creativity is an overbuzzed word in the business world.

I am working at a conference that boasts itself as “a business conference somewhere between genius and insanity”. As much as I enjoy observing people brainstorming ideas (and taking selfies) in a pool filled with plastic balls, breaking up oversized slabs of chocolate on a table, and being mesmerized by Cirque du Soleil’s grandiose set design and performance, there’s part of me that wonders how many of these brief, spectacle moments can actually convert a corporate to give up all his/her status quo, unleash inner creativity, and “make a world a better place”.

In the meantime, I’m going to make myself an ice-cream cone from an ice-cream wheel