Early morning at the offices of Copenhagen Business Schools IT Management department. I’m a lonely bird at the office as I arrive before 6 am to put last hand on an application for a research project funding. The 12 minute bike ride from my apartment to the offices in a pitch black morning is a fascinating experience as I sense the city coming into life again. Shortly after 6 am the sky lights up and the LED lights along the campus area and the Copenhagen Cycle Super Path fades away.