1,431 words by 5 writers in Accra, Bangkok & elsewhere

Stories filed under Marketing

Today's office, Marketing

Apple users and their offices

by Vivien Leung

Toronto — Notice everyone is on a Mac (likely a 15 inch). Apple should just save the big budget advertisement and try guerilla advertising - placing a video camera at coffee shops.

Energy drinks, Thailand, Branding

Methylxanthines around the world

by Colin Wright

Bangkok — You can tell a lot about a group of people by the energy drinks they consume. Actually, to be more precise, you can glean a lot about the demographics in a particular region by the ingredients in the...

Marketing, Foods, People

Indomie... Ghana's favorite noodles. And someone's house. How did it all happen?

by Samuel Alomenu

Accra — I was sitting atop a truck when I took this shot. Painting houses, kiosks and walls is the new form of advertising in town these days. And that is Indomie on someone’s house right there. Who Needs to...

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